How much does Whatagraph cost compared with NexPulse?
Whatagraph lists Max from €699 a month, billed annually. NexPulse plans are SGD 60, 180 and 380 a month, or 10× that annually, with no annual requirement.
Compare
NexPulse vs Whatagraph
Whatagraph is enterprise white-label reporting billed annually in EUR; NexPulse is a monthly SGD workspace that also creates and publishes.
Short answer
Which should you pick?
Whatagraph builds white-label client reports and dashboards across 50+ connected accounts, priced from €699 a month on an annual contract. NexPulse connects 7 channels and combines plain-English AI analysis with content and creative generation, scheduling and cross-channel reporting, from SGD 60 a month with no annual lock-in and Singapore-based support.
Whatagraph describes itself as: “The marketing intelligence platform that lets you connect, define, and trust your data everywhere - in reports, dashboards, and AI tools you use.”
Side by side
NexPulse and Whatagraph, feature by feature.
Whatagraph details from its public site on 30 September 2026. Prices exclude tax.
| Criteria | NexPulse | Whatagraph |
|---|---|---|
| What it is | All-in-one marketing workspace: AI analysis, content and creative generation, scheduling and cross-channel reporting for 7 channels. | A client-reporting platform: automated white-label reports, dashboards, branded client folders and a semantic data layer. |
| Best for | Agencies and in-house teams in Singapore that run paid and organic channels and want analysis plus output in one tool. | Larger agencies reporting on 50+ connected accounts who need polished white-label deliverables. |
| Starting price | From SGD 60/month (Starter); SGD 50/month billed annually. Growth SGD 180, Pro SGD 380. | Max from €699/month, billed annually, from 50 source credits (1 credit = 1 connected account). Prime on custom pricing. |
| Currency | SGD, so no foreign-exchange fees on Singapore cards. | EUR. Annual billing is the only option shown. |
| Free trial | 14 days, no credit card. 25 credits to test the AI tools. | Not listed on the pricing page. |
| Data sources | 7: Google Ads, GA4, Google Search Console, Facebook Ads, Instagram Ads, TikTok, YouTube. Google channels from the Growth plan. | Broad marketing integrations; the plan sets how many accounts you can connect (source credits). |
| AI analysis | PulseAI: ask questions in plain English and get cross-channel answers and recommendations (3-5 credits per query). | Whatagraph IQ: AI report creation, summaries and chat; IQ Agents in early access. |
| MCP / AI-assistant access | Read-only MCP connector for Claude and any MCP-compatible assistant; OAuth sign-in; included in every plan. | MCP on its semantic layer; IQ chat. |
| Content & creative generation | Content Lab (posts, ad copy, email) and Media Gen (AI images and video) built in. | Not listed. |
| Publishing & approvals | Approval workflows and a scheduling queue for Facebook, Instagram, TikTok and YouTube. | Not listed. |
| Reports & export | Matrix cross-channel KPI table with CSV/PDF export; AI performance reports. | Automated reports and live dashboards, scheduled delivery. |
| White-label client reports | Not a focus. Exports are CSV/PDF from Matrix; there is no branded client portal. | Yes: white-label reports and branded client folders. |
| Seats & workspaces | 1 seat included; extra seats SGD 25-80/month. 1, 3 or unlimited workspaces by plan. | Unlimited users; capacity is metered by connected accounts. |
| Support | Singapore-based team; email and WhatsApp. | Dedicated success manager on Max; European company. |
Choose NexPulse if…
- You want to start at SGD 60 a month, monthly, instead of committing to a year at €699 a month.
- You need the tool to produce content and creatives and schedule posts, not only report on them.
- You want to ask your data questions in plain English and act on the answer in the same place.
- You want Singapore-based support in your time zone.
Choose Whatagraph if…
- You report on 50 or more connected accounts and white-label deliverables are the core of your service.
- You need a semantic layer over many sources and a dedicated success manager.
- Annual EUR billing suits your finance team.
Questions
NexPulse vs Whatagraph: common questions.
Does NexPulse do white-label client reports?
No. NexPulse exports the Matrix KPI table to CSV or PDF and generates AI performance reports, but it does not offer a branded client portal or white-label report designer. If that is your main deliverable, Whatagraph or AgencyAnalytics fit better.
Is there a free trial for both?
NexPulse offers 14 days free with no credit card and 25 credits to test the AI tools. Whatagraph does not list a trial on its pricing page, so check their site or ask their sales team.
Sources and fairness
Whatagraph details were taken from its public website on 30 September 2026 and may have changed since, so check the pages below before deciding. Prices exclude tax. Whatagraph is a trademark of its owner; NexPulse is not affiliated with or endorsed by Whatagraph. NexPulse details match our pricing page.
Other comparisons
Start your 14-day free trial.
No credit card required. Full access from day one.
14-day free trial · No credit card required